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Globalization arrives in LIBYA

With improving logistics and a cash-rich, young population, look out for global e-commerce companies to push deeper into the region with targeted offers, localization, Big brands embrace ecommerce, Domestic ecommerce grows faster than cross-border trade and improved shipping.

Despite the political and social turbulence in Libya, all signs are pointing towards an exciting year for e-commerce in the country – agnostic of the price of oil.

With the population demographics, relatively limited competition, a plethora of new offerings by both big and small players, and proliferation of smartphones, 2016 will be a year to remember.

Dealing with such events requires skills and investing in your knowledge capital, a discipline TATC is proudly active in developing within the Local Market.

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